When Brazil’s top experts in policy-making, finance, healthcare, agribusiness and energy and infrastructure met on November 9 to share ideas during a one-day energy-efficiency summit in Sao Paolo, Ingersoll Rand was on hand to create awareness on our ability to help customers, and the region, address its sustainability goals.
Sponsored by the Center for Energy Efficiency and Sustainability (CEES) at Ingersoll Rand and the Economist Intelligence Unit, a sector of The Economist magazine, the summit served as a forum to identify and discuss Brazil’s biggest opportunities to achieve sustainable growth and advance social development. In addition to co-sponsoring the event through the CEES, Ingersoll Rand played an instrumental role in leading the discussions around the energy-efficient products and solutions that will drive Brazil’s economic and social future.
At the CEES, our group of global experts is dedicated to integrating best practices for the long-term use of energy and other resources – for us, our customers and the communities in which we operate and serve. Today, the CEES is actively seeking partnerships with like-minded organizations in Brazil and across the globe to discuss these issues, share our unique expertise and most importantly – drive change. “Sustainable infrastructure projects in the transportation, energy and operationally efficient buildings markets are critical as Brazil moves forward with a multitude of mega-projects in time for the World Cup and Summer Olympic Games,” says William Sekkel, president of Latin America for the Climate Solutions Sector. “The Economist summit provided us with a once-in-a-lifetime opportunity to address those issues with the country’s top policy-makers, academics and business leaders. We are looking to build on the foundation of relationships we started there to increase our presence and market share in Brazil.”
Our energy-efficiency expertise needed for a growing market
During the first part of 2010, a strong economic recovery in Brazil propelled good performances in the country’s industrial, commercial and other market segments. As a result, the nation’s energy demands grew by 10 percent in the first half of 2010, compared with the same period in 2009. To continue that recovery momentum, Brazil will need to improve its energy efficiency in the commercial and residential sectors, where energy consumption continues to increase even during the recent worldwide financial downturn.
More than ever, our global communities and businesses understand the need to address critical areas of sustainability, including energy efficiency, climate change and resource scarcity. By creating partnerships and working outside of their own organizations, they can help build the foundation for sustainable, shared best practices. This is especially true in Brazil, where economic expansion and development place more demands on infrastructure and transportation. In fact, energy-efficiency projects in Brazil should increase at an overall rate of 35 percent during 2010, compared with 2009. The resumption of projects put on hold by the financial crisis of 2009 will stimulate a market calculated at one billion reais (U.S. $567,466,000) of annual investments. And that market should continue to grow, particularly with even more projects set to come online for the 2014 World Cup and 2016 Summer Olympics, both of which will be held in Brazil. Those opportunities underline why smart planning today can deliver a positive impact in the future.